Christina Zeidler – Chief Alchemist
Christina Zeidler is a cross-discipline artist whose practice is informed by creative collaboration. As a curator and entrepreneur she is interested in building trust with communities and artists by creating space for people to engage in creative risk-taking. This approach has heavily informed her work as the Chief Alchemist of The Gladstone Hotel. Wearing the dual hats of developer and entrepreneur, Christina set out in 2003 to renovate and revitalize the building using a community based approach. Her approach to management is distinctly feminist as The Gladstone upholds a strong anti-oppression framework through its operations. She also created the “Artist Designed Room Project,” working with local artist/designers to implement 37 individually designed art hotel rooms (and creating a room herself entitled Snapshot). Christina co-founded Come Up To My Room (The Gladstone’s Alternative Design Show) to provide a space for designers and artists to create immersive installations that blur the boundaries of art and design.